Apple will build a new R&D center in China
There is no dispute that China is no longer a cash cow, which country
was Apple 10 years ago. However, the company has no plans to leave the market, trying to compete with homegrown giants Huawei, Xiaomi, Meizu and many other known and unknown Chinese brands. Apple revealed that it would build a centre in China by the end of the year, a large portion will be ready. Still not yet clear what will be targeted this complex electronic equipment, but the move is clearly positive, it is part of the investment plan of the company for the second largest market in the world.
Apple has some very good reasons to take root in China. The company is trying to show that he can create jobs in the country
and will contribute to the growth of the economy. China recently prevents many services from the West, and generally suspicious of foreign companies who are trying to work at the local market.
This step will also allow users to look for local talent that, in principle, it would not be difficult to entice overseas.
Apple is not the only company that operates in the Chinese market. Even the local Xiaomi has difficulties, as for Huawei, it is still the # 1 brand in the country
and she even starts to lag from the Empire BBK that owns Oppo and Vivo brands are as noted 124% growth, located on the second and third place in the ranking in China. You can add there also small, but quite popular OnePlus. BBK is clearly the leader and cover the entire country
– from budget smartphones to flagship devices.
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